Egyptian dry cleaning and laundry app Lavarie, raises an undisclosed six-figure investment

Egypt-based dry cleaning and laundry app Lavarie, has raised an undisclosed six-figure investment from A15.

The digital provider for on demand laundry services has been operational since 2018 and has so far processed over 60,000 items and has acquired a client base of over 4,000 registered users.

Lavarie plans to expand its operations in the Greater Cairo area, and subsequently expanding to the Gulf within the next two years.

“We have noticed the work of the Laverie team, how they achieved early organic traction in the areas they operate in and the exceptional level of service they provide to their clients. The startup is a great addition to our portfolio given our previous experience in building and investing in tech-enabled consumer startups,” Karim Beshara, A15 General Partner, said.

“Partnering with A15 is a pivotal milestone for Laverie and we are thrilled to be a portfolio company of such a leading and impactful tech investor. We are excited to have access to A15’s team of experts who will help build capabilities across different functions through its venture development program as well as use its network and offices for future regional expansion,” said Ayman Gaballah, Co-founder at Laverie.

“I am very excited about joining Laverie, and having the opportunity to converge the 30 years of my family-owned laundry business experience into Laverie’s innovative digital model, along with the new services that will be added to our portfolio. We are looking forward to fine tuning a localized model capable of scaling in the Gulf countries with the support of our stakeholders soon,” Hani Salama, CEO at Laverie, has stated.

“The revolution in digital services is touching upon all sectors, and I see a great potential & need in the laundry market in Egypt for transformation and makeover.  With a capable team such as Laverie’s, we can expect to disrupt the industry,” said Sahar Salama, Laverie Board Member.